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Vehicle Graphics in Chicago
Lettering, Partial & Spot Graphics

Vehicle Graphics in Chicago

Cut lettering, partial graphics, and spot graphics for cars, vans, trucks, and SUVs. Paint-safe. Owner-installed.

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By Roy Wraps · Updated June 15, 2026
Vehicle graphics are everything short of a full wrap: cut lettering, partial graphics, spot graphics, and magnetics applied to cars, vans, trucks, and SUVs. In Chicago, Chicago Fleet Wraps installs them by coverage, from $590 lettering on a sedan, $1,925 to $2,915 partial graphics by vehicle size, up to three-quarter coverage at $2,210 to $3,975. All graphics use paint-safe cast vinyl rated 5 to 7 years and are owner-installed across Chicago and every suburb within 50 miles.

What Vehicle Graphics Cover

Vehicle graphics are the middle ground between a bare vehicle and a full wrap. They brand the vehicle with less material and keep the factory paint showing.

Cut Lettering
Name, phone, and service lines cut from cast vinyl. The entry point.
Door Graphics
Logo and contact block on the doors. Standard for service vehicles.
Partial Graphics
Rear and lower-side panels in brand color with logos. High road impact.
Spot Graphics
Targeted graphics on hood, tailgate, or panels. Fast and focused.
Magnetics
Removable magnetic signs for leased or part-time branding.
Window Graphics
Perforated rear-window graphics that brand without blocking the view.

The Graphics Ladder

Most buyers climb a ladder by budget and goal. Start light, add coverage as the business grows.

1. Lettering
Name, phone, and service lines. The cheapest way to make a vehicle sell.
2. Door and spot graphics
Logo on the doors plus a targeted accent. Higher recall, still light.
3. Partial graphics
Lower sides and rear in brand color. Strong road presence at half the material.
4. Three-quarter coverage
Most of the body wrapped, roof and small areas left. Near-full impact.
5. Full wrap
Edge to edge color change. See vehicle wraps for full coverage.

Vehicle Graphics vs a Full Wrap

Graphics when the vehicle is a clean factory color and you need the logo, phone, and message visible from the road. A full wrap when you want a complete color change or edge to edge coverage. Graphics cost less and install faster; full wraps deliver the most impressions and a full identity.

Compare: full vehicle wraps, truck graphics, and car wraps.

Vehicle Graphics Pricing in Chicago. 2026

Graphics price off coverage and vehicle size. Prices below are installed, single vehicle. Fleet discounts run 3 to 15 percent by unit count.

PackageCoverageSedan / CarCargo VanPickupBox Truck 16ft
Lettering + door logos0.20x$590$840$700$1,060
Partial graphics0.55x$1,625$2,310$1,925$2,915
Three-quarter graphics0.75x$2,210$3,150$2,625$3,975
Full wrap (see wraps)1.00x$2,950$4,200$3,500$5,300

Floor for any single graphics job is $350. Final price set by the quote engine after measuring wrappable area.

Graphics by Vehicle Type

Cars and Sedans
Lettering and partial graphics for rideshare, sales reps, and personal branding.
Cargo and Sprinter Vans
Door logos to full partials for trades and delivery. The workhorse of vehicle graphics.
Pickups and Work Trucks
Lettering, bed-side graphics, and tailgate decals for service crews.
SUVs and Crossovers
Clean door graphics and lower accents for executive and service vehicles.

Materials and Durability

Every graphic uses cast vinyl, the same film we run on full wraps. Cast conforms to body lines, resists Chicago salt and UV, and lasts 5 to 7 years. Removal is heat-assisted and paint-safe. Zero verified paint damage claims across 19,400+ vehicles since 2001.

Who Uses Vehicle Graphics

Trades, delivery, home services, real estate, rideshare, and sales fleets. Any business with a vehicle on the road can turn it into an ad that works every mile for a one-time cost. A lettered or partially graphic vehicle costs nothing per impression and runs for years.

Vehicle Graphics Near Me. Chicago and Suburbs

Chicago Fleet Wraps installs vehicle graphics across Chicago and every suburb within 50 miles, including Evanston, Oak Park, Naperville, Schaumburg, Cicero, Skokie, Aurora, Elgin, Joliet, Arlington Heights, Berwyn, Des Plaines, Wheaton, Palatine, Bolingbrook, and Orland Park.

Shop at 4711 N Lamon Ave #7, Chicago, IL 60630. Owner-installed, no broker, no subcontractor.

Frequently Asked Questions

What are vehicle graphics?

Everything short of a full wrap: cut lettering, partial graphics, spot graphics, magnetics, and window graphics on cars, vans, trucks, and SUVs, using paint-safe cast vinyl rated 5 to 7 years.

How much do vehicle graphics cost in Chicago?

Lettering starts around $590 on a sedan, partial graphics run $1,625 to $2,915 by vehicle size, and three-quarter coverage runs $2,210 to $3,975. A full wrap starts higher.

Graphics or a full wrap?

Graphics when the vehicle is a clean factory color and you need the logo and message visible. Full wrap for a color change or edge to edge coverage.

Do you do graphics on any vehicle?

Yes. Cars, sedans, cargo and Sprinter vans, pickups, work trucks, and SUVs.

Will graphics damage my paint?

No. Cast vinyl with paint-safe adhesive and heat-assisted removal. Zero verified paint damage claims across 19,400+ vehicles.

Can I upgrade graphics to a full wrap later?

Yes. Start with lettering or partial graphics and add coverage as the budget grows. The design carries forward.

How long do vehicle graphics last?

5 to 7 years on cast vinyl through Chicago winters and summer sun.

Do you install outside Chicago?

Yes. Chicago and every suburb within 50 miles, including Evanston, Oak Park, Naperville, Schaumburg, Aurora, Elgin, and Joliet.

Related Services

Fleet WrapsFleet GraphicsCustom Truck GraphicsVehicle GraphicsCommercial Vehicle WrapsBox Truck WrapsVan WrapsVehicle Wraps

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