What a Fleet Graphics Program Is
Fleet graphics is not one vehicle. It is a system. One design, applied the same way to every truck and van, rolled out on a schedule, kept consistent as the fleet grows and vehicles cycle out. The result reads as one company, not a parking lot of mismatched trucks.
What to Look for in a Fleet Graphics Company
A fleet graphics company should own the whole chain: in-house design, in-house printing, in-house installation, and a rewrap bench for when units rotate. CFW has run fleet graphics programs in Chicago since 2001 — 19,400+ vehicles, 2,800+ fleet accounts — with fleet wraps from $4,200 a van and managed decal programs priced per unit. No brokering, no subcontractors.
Fleet Graphics vs Fleet Wraps vs Fleet Decals
Three levels of the same goal. Fleet decals are lettering, logos, and numbers, the lightest touch. Fleet graphics add partial coverage and a managed program across the fleet. Fleet wraps are full color-change coverage on every vehicle.
Compare: fleet decals, fleet wraps, and Commercial Fleet Branding.
The Program. Design to Maintenance
Fleet Graphics Pricing in Chicago. 2026
Fleet graphics price per vehicle by coverage, then drop with volume across the whole order. Per-vehicle starting points below; the program quote sets the final per-unit rate after the fleet discount.
| Coverage | Per Cargo Van | Per Pickup | Per Box Truck 16ft |
|---|---|---|---|
| Decals + lettering (0.20x) | $840 | $700 | $1,060 |
| Partial graphics (0.55x) | $2,310 | $1,925 | $2,915 |
| Three-quarter (0.75x) | $4,200 | $2,625 | $3,975 |
| Full wrap (1.00x) | $4,200 | $3,500 | $5,300 |
Fleet Volume Discounts (whole order)
| Fleet Size | Discount | Per-Unit Cargo Van Wrap |
|---|---|---|
| 2 to 4 | 3% off | $4,074 |
| 5 to 9 | 7% off | $3,906 |
| 10 to 24 | 11% off | $3,738 |
| 25+ | 15% off | $3,570 |
Per-unit cargo van full-wrap rate shown after each tier discount. Mixed coverage and vehicle types priced per the program quote.
Why Consistency Wins
A homeowner who sees three trucks with the same colors and logo around the neighborhood assumes the company is everywhere. That perception closes jobs. Consistency across the fleet is brand authority you already paid for, and it costs nothing extra once the design is set.
Fleet Types We Run
Why Chicago Fleet Wraps
25 years, 19,400+ vehicles wrapped, 2,800+ active fleet accounts, 600+ Rivian installs, 4.9 rating across 48 reviews, BBB A+ Accredited. Installed in-house by our team of 5, no broker, no subcontractor. We hold deadlines because fleets are what we do.
Fleet Graphics Near Me. Chicago and Suburbs
Chicago Fleet Wraps runs fleet graphics programs across Chicago and every suburb within 50 miles, including Evanston, Oak Park, Naperville, Schaumburg, Cicero, Skokie, Aurora, Elgin, Joliet, Arlington Heights, Berwyn, Des Plaines, Wheaton, Palatine, Bolingbrook, and Orland Park.
Shop at 4711 N Lamon Ave #7, Chicago, IL 60630.
Frequently Asked Questions
What are fleet graphics?
A managed branding program across an entire fleet: one design system, consistent placement on every vehicle, a scheduled rollout, and ongoing replacements, using paint-safe cast vinyl rated 5 to 7 years.
How is fleet graphics different from fleet wraps?
Fleet wraps are full color-change coverage on every vehicle. Fleet graphics is the managed program, often partial coverage and lettering, run consistently across the whole fleet with rollout and maintenance.
How much do fleet graphics cost in Chicago?
Priced per vehicle by coverage, from $700 lettering on a pickup to full wraps, with fleet discounts from 3 percent at 2 to 4 vehicles up to 15 percent at 25 or more.
Can you roll out a fleet without taking all trucks off the road?
Yes. We wrap in batches around your dispatch so trucks keep working through the rollout.
Do you keep our design on file for new trucks?
Yes. We hold your colors, placement, and font spec so new and replacement vehicles match the fleet exactly.
Do you handle EV fleets?
Yes. 600+ Rivian installs and color-safe film for EV and hybrid fleets.
How long do fleet graphics last?
5 to 7 years on cast vinyl through full Chicago winters and summer sun.
Do you serve the suburbs?
Yes. Chicago and every suburb within 50 miles, including Evanston, Oak Park, Naperville, Schaumburg, Aurora, Elgin, and Joliet.
Unit Numbers, Door Logos & Mixed-Fleet Standards
Unit numbering and door logos
USDOT and MC numbers, unit numbers, GVW lettering, and door logos are cut and placed to one written standard: same position, same size, same colors on every cab door in the fleet. When a truck changes numbers, we recut the number, not the door.
Color matching across a mixed fleet
A mixed fleet (cargo vans next to box trucks next to pickups) only reads as one brand if the color holds across different panel shapes and substrates. Every print run is checked against physical color standards on the HP Latex line, so the navy on a rivet-sided box truck matches the navy on a smooth Transit door.
Reorders from your master files
Your production files transfer to you after the first vehicle, and the approved spec stays on record for active accounts. A replacement decal, an added unit, or a recut door number ships from the same files at your contract tier: use the fleet reorder form.
Run Your Fleet Graphics Program
Send your fleet size, vehicle types, and brand. We build the design system, the rollout plan, and the per-unit price.
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